Backline Concepts
A website for an events company, built to present its services clearly and make starting a conversation simple.

Clients wanted to see the work before they called
Backline Concepts wins work through referrals, but prospects had no single place to see the range of services on offer. Clients want to see what a team can do before they pick up the phone.
The company needed its services presented clearly online, with a straightforward way for clients to start a conversation.
Let the work lead, keep the path to contact short
Built the site around the services, presented clearly and confidently.
Designed mobile first for clients browsing on their phones.
Kept enquiry paths short so a conversation starts in one step.
Everything included in this build
A confident look built around the company and its services.
The range of services presented clearly on focused pages.
Smooth browsing on the phones most clients use.
Titles, descriptions and structure so the company can be found in search.
Caching, image optimisation and hardening applied from day one.
The team can update the site without waiting on a developer.
The work now has a home online
Backline Concepts now has a website that shows clients what it does, and a platform the team can keep current as new work lands.
Want results like this for your business?
Tell us what you are working on and we will map out the right build, with a clear fixed quote.